The primary responsibility is to minimize bounce rate and maximize opt-ins on company’s website.
- Update website design on a continual basis based on analytics such as Hotjar, bounce rates, CTA performance, and more
- Proactively scope and present new ideas to improve our website experience for prospects, leads, and customers for desktop and mobile devices
- Wireframe and mock-up revamped web pages and present to senior team
- Improve efficiency while maintaining the highest standards of quality web development
- Craft landing pages and lead generation forms for our content to increase opt-ins