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IMPROVING NEGOTIATION SKILLS WITH IMMERSIVE E-LEARNING

A Case Study on Soft Skills Training for Sales for a Manufacturing Major

The Challenge: Develop training on ‘Winning in Negotiations’ for 8000 on-field sales personnel so they could confidently interact with customers and demonstrate the value of their products, thereby strengthening their customer base.

CommLab India’s Integrated Solution: A visually appealing yet minimalistic eLearning course developed in Articulate Rise for fully responsive output. The course included:

  • Videos to set the context
  • Interactivities/ challenge questions
  • llustrations and flowcharts

Result: A significant increase in successful negotiations by the salesforce.